Marketing & Communications
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Donor Acquisition Beyond Direct Mail
Join us for a panel discussion on effective alternative tactics for acquiring new donors, including online as well as some new twists on "old school" tactics. Panelists represent organizations of varying sizes and ages that have successfully grown significantly over the years.
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MoreResponding to Negative Comments on Social Media
Feb 12, 2015Learn how to appropriately respond to negative social media posts. This is a transcript of live tweet coverage of an in-person session at Foundation Center Atlanta.
How to Thank Your Donors
Nov 18, 2013Your thank you letter can motivate donors to stay with (or leave) your organization. Learn the dos & don’ts of thanking your supporters from Andrea Berry, director of partnerships and learning at Idealware, and Lisa Sargent, president of Sargent Communications.
Turn Your Tryers Into Buyers, Donors, and Advocates
Oct 29, 2013How do you turn your single ticket attendees (“Tryers”) into loyal return/repeat customers (“Buyers”), and eventually into Donors and Advocates? Get answers from Joanne Steller, Vice President of Strategic Communications at TRG Arts.
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MoreTraining Events
MoreOnline Video Master Class. “DON’T TELL ME, SHOW ME!” (LEVEL I).
More than ever your organization’s video marketing is the most powerful way to demonstrate your connection to your community, the efforts you are making toward accomplishing your mission, and the impact you are having. Being engaged with videos will reach your funders, donors and volunteers in a deeper and more committed way that illustrates your cause.
How to Create an Unforgettable Email Welcome Series
An email welcome series is an essential tool to deepen engagement with new email subscribers and new donors. Learn how to create one that sets a positive tone for your organization.
Special Program: Technology for Your Nonprofit: How to Choose the Right Tools
Learn more about the various technology tools available for nonprofits.
AFP Broadcast - 10 Ways to Supercharge Your Storytelling
In this session, an overview of the most essential fiscal, HR, Board of Directors and self-care tips will be shared from over 15 years experience running small shops.
Online Classes
MoreLeveraging Leadership for Social Media Success
Learn how social media ambassadors can add value to your online activities.
Social Media for Leaders: Find Your Voice
Learn how to add social engagement skills to your executive toolkit.
Build a Social Media Strategy
Develop your social media plan and learn how to target the people you want to reach, choose the strategies you’ll employ to accomplish those goals, and the available tools you can use to execute your plan effectively.
Storytelling for Social Media
In this online course, we’ll show you how to effectively employ stories in your social media efforts.